Capital BlueCross Medicare Product Ranks High Nationally, No. 2 in Pennsylvania

HARRISBURG, Pa., Nov. 18, 2010 /PRNewswire/ -- SeniorBlue®, a Medicare health maintenance organization product of Capital BlueCross' wholly owned subsidiary, Keystone Health Plan Central, is ranked No. 22 in the nation and No. 2 in Pennsylvania, according to the National Committee for Quality Assurance (NCQA) Medicare Health Insurance Plan Rankings 2010-11.

The National Committee for Quality Assurance is an independent, not-for-profit organization dedicated to measuring the quality of America's health care. The rankings are based on assessment of about 183 Medicare plans nationwide.

SeniorBlue's highest rating is in the Customer Satisfaction category, which includes such services as "Getting Care Easily," "Getting Care Quickly," "Customer Service," "Satisfaction with Physicians," and "Satisfaction with Health plan Services."

SeniorBlue is also rated high throughout the Prevention and Treatment categories.

"Consistency is a key sign of a strong, successful health plan, especially when it comes to keeping customers happy," said Bill Lehr, Capital BlueCross chairman & CEO. "To maintain a top-25 national ranking three years running shows that we are a driven, member focused health insurer that knows what it takes to compete and deliver in our market."

Capital BlueCross is the leading health insurer in its region, providing health insurance coverage to residents in central Pennsylvania and the Lehigh Valley.

Capital BlueCross is committed to making health insurance simple for its customers and members through all the stages of life by offering nationally acclaimed customer service and a full range of innovative benefit programs for groups and individuals at competitive prices. Capital BlueCross received a high honor for its service by ranking highest in Member Satisfaction among all commercial health plans in the Pennsylvania Region, according to the 2010 J.D. Power and Associates National Health Insurance Plan Study. J.D. Power and Associates

By establishing a culture of caring, Capital BlueCross constantly strives to do more in order to deliver more for the men, women and children who depend on the company for their health insurance needs. Capital BlueCross has been providing health security to the people and communities of central Pennsylvania and the Lehigh Valley for more than 70 years and employs about 2,000 people in the region.

Headquartered in Harrisburg, Pa., Capital BlueCross is an independent licensee of the Blue Cross and Blue Shield Association.

More information about Capital BlueCross and its subsidiaries can be found by going to

SOURCE Capital BlueCross