SIPP International Industries, Inc. to Accelerate Revenues with Acquisition of Cutting-Edge Biological Anti-Terrorism Technology

Cell Robotics Work Station Designed to Identify, Isolate and Research Key Pathogenic Agents Including Anthrax, Small Pox, Botulism and Cancer

LAS VEGAS, Jan. 4, 2012 /PRNewswire/ -- SIPP International Industries, Inc. (OTCBB: SIPN), a diversified company, parent to several divisions in the food and biotechnologies industries, is pleased to announce the acquisition of the cutting-edge Cell Robotics Imaging Work Station. The acquisition was completed through the purchase of a secured note which later went into default.

The Cell Robotics Imaging Work Station will be used to combat the rising rate of global biological terrorism by remotely identifying, isolating single bacterium, and researching key pathogenic agents including anthrax, small pox and botulism. This technology will also be integrated into the company's Z-CAC Controlled Atmosphere Cargo Container.  The Cell Robotic Imaging Work Station has many additional uses for investigators, physicians and pathologists, including early detection of cancer and monitoring patients before, during and after medical treatments.

The newly acquired technology upgrades the already successful Cell Robotics Work Station with the addition of an analytical imaging software package and new, more powerful Laser Scissors. The new software provides state-of-the-art image analysis and data management capabilities. "SIPP is planning to work diligently to improve and enhance these products," states Gregg Pearson, Chairman of SIPP International Industries, Inc.

The Imaging Work Station still includes the well-known optical trapping laser and Laser Tweezers, but now offers a choice of three available cutting lasers, or Laser Scissors modules. The increased power of the newest Laser Scissors module will allow researchers to easily dissect fresh, frozen, or fixed tissue sections, in addition to live cells, useful for molecular analysis of biopsies. The Cell Robotics Imaging Work Station is designed for investigators in both basic and applied research, working with stem cells, transgenic animal production and cloning, and functional genomics or proteomics. Additional imaging upgrades are available to include automated cell identification and deconvolution.

"We are very excited about the Cell Robotics Imaging Work Station. This cutting-edge technology will further help the medical community at large as well as assist investigators in combatting the rising use and threat of biological terrorism. We anticipate this acquisition to accelerate our revenues in the near-term," states Gregg Pearson. "The technology also provides a perfect synergy with the Cell Robotics Pathology Work Station. As the industry is evolving toward molecular medicine, the goal of modern physicians and pathologists is to precisely monitor a patient before, during and after treatment. The Cell Robotics Pathology Work Station is designed to provide pathologists with new tools for the retrieval of specific cells to allow molecular analysis of biopsies. Once the specimen of interest is identified by the pathologist, the laser automatically cuts around it using the new auto-cut software," says Pearson.

About SIPP International Industries, Inc.:

SIPP International Industries, Inc. is the parent company to "au" Le Cadeau Natural Mountain Spring Water, La Bon Table Gourmet Dinner Entrees, the Z-CAC Controlled Atmosphere Container, La Bon Table Productions (the Chef Homer Lee Thomas Show), Cell Robotics Infant Lasette and affiliated medical products, and Newport Creek Hospitality.

For more information please contact Investor Relations at (973) 351-3868 or visit http://www.sippiii.com.

Safe Harbor Statement:
Statements about the Company's future expectations and all other statements in this press release other than historical facts, are "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, Section 21E of the Securities Exchange Act of 1934, and as that term is defined in the Private Securities Litigation Reform Act of 1995. The Company intends that such forward-looking statements be subject to the safe harbors created thereby.

The above information contains information relating to the Company that is based on the beliefs of the Company and/or its management, as well as assumptions made by any information currently available to the Company or its management. When used in this document, the words "anticipate," "estimate," "expect," "intend," "plans," "projects," and similar expressions, as they relate to the Company or its management, are intended to identify forward-looking statements. Such statements reflect the current view of the Company regarding future events and are subject to certain risks, uncertainties and assumptions, including the risks and uncertainties noted. Should one or more of these risks or uncertainties materialize, or should underlying assumptions prove to be incorrect, actual results may vary materially from those described herein as anticipated, believed, estimated, expected, intended or projected. In each instance, forward-looking information should be considered in light of the accompanying meaningful cautionary statements herein. Factors that could cause results to differ include, but are not limited to, successful performance of internal plans, the impact of competitive services and pricing and general economic risks and uncertainties.

Contact:
Investor Relations:
Taylor Capitol, Inc.
Stephen Taylor
(973) 351-3868
[email protected]
www.thestockalerts.com

SOURCE SIPP International Industries, Inc.