ATLANTA--(BUSINESS WIRE)-- Join Kids II and Children’s Healthcare of Atlanta Saturday, Nov. 5, 2011, for the 27th annual Kids II Strong Legs Run. More than 5,000 runners are expected to participate in the multi-race event, which includes a 10K, 5K, 2K family fun run, mascot trot, and the Kids II All Kids CAN Race 75-yard dash for children with physical and developmental disabilities. The race begins at Turner Field and strollers are welcome. All proceeds benefit the Children's Healthcare of Atlanta Child Care Fund.
This is the first year Kids II is the title sponsor of the annual event, and Children’s is excited to partner with an organization that shares its mission of enhancing the lives of children. Headquartered in Atlanta, Kids II has been inventing and reinventing infant and toddler toys and gear for more than 40 years. Kids II designs, markets and distributes more than 400 products—more than half of which are under its signature Bright Starts® brand—and holds a license to design and manufacture products under the Disney Baby® and Baby Einstein® brands. Additionally, Kids II has just added Rhino Toys® and Taggies® to its growing family of brands.
“As a global leader of infant and toddler products, Kids II strives to make a difference in the lives of children and their families every day,” says Ryan Gunnigle, president and CEO of Kids II. “We are headquartered in Atlanta and have seen first-hand the tremendous impact that Children’s Healthcare of Atlanta has on the community and every child that walks in the doors of each hospital. We share a common mission with Children’s and wanted the opportunity to give back to these children as well. In partnership with Children’s, we are able to help touch the lives of children in Atlanta and across the nation. We are looking forward to the outcome of the event and helping to continue the fight for children in need.”
All 5K and 10K participants receive a long-sleeved Kids II Strong Legs Run T-shirt. Awards will be presented to top finishers in the 5K and 10K races. In the Kids II All Kids CAN Race event and the mascot trot, participation ribbons will be distributed to all participants under the age of 12. A special mascot trot T-shirt will be distributed to those who participate in the mascot trot and a race T-shirt will be given to those that participate in the All Kids CAN Race event.
As a not-for-profit organization, Children’s depends on the generous support of the community. For more information or to register, visit www.choa.org/stronglegs.
About Kids II, Inc.
Kids II has been inventing and reinventing infant and toddler toys and gear for more than 40 years and has quickly become one of the world’s fastest growing infant and toddler product companies. Headquartered in Atlanta, Kids II spans the globe with operations in six continents serving customers in more than 70 countries. Driven by innovation, design and a comprehensive brand portfolio, Kids II is the next generation leader in infant and toddler products.
Kids II designs, markets and distributes Bright Starts® products and holds a license to design and manufacture products under the Disney Baby® and Baby Einstein® brands. Most recently, acquired all of the intellectual property rights for both Rhino Toys® and Taggies. www.kidsii.com
Tara King, 678-597-1778
KEYWORDS: United States North America Georgia
INDUSTRY KEYWORDS: Health Hospitals Baby/Maternity Children Parenting Retail Other Retail Consumer Family