Priority Health is first in Michigan to offer accredited wellness services

NCQA recognizes Priority Health for delivering proven value to employers and workers

GRAND RAPIDS, Mich.--(BUSINESS WIRE)-- Priority Health is the only Michigan-based organization to earn Wellness & Health Promotion Accreditation by the National Committee for Quality Assurance (NCQA). Priority Health earned the recognition for delivering proven value to employers and workers with its wellness programs and services. Priority Health is one of only 20 organizations in the nation to earn this distinction.

“We have made a 25-year commitment to offer Michigan employers programs and services that effectively improve employee health and their bottom line. Earning accreditation from NCQA validates our hard work,” said Kimberly K. Horn, president and CEO for Priority Health. “But it also proves that Priority Health is ready and able to help support Governor Snyder and his recent challenge to Michigan businesses and residents to take control of their own health and to make Michigan healthy.”

A growing number of employers are offering wellness and health promotion programs to their workers to help improve their health and lower health care costs. A recent survey conducted by the ERISA Industry Committee and the National Association of Manufacturers, found 77 percent of America’s leading employers offer formal health and wellness programs.

NCQA’s Wellness & Health Promotion (WHP) program helps employers choose wisely and allow wellness companies to demonstrate the value of their products. Wellness & Health Promotion Accreditation comprehensively evaluates key areas of health promotion, including how wellness programs are implemented in the workplace, how services such as health coaching are provided to help eligible individuals develop skills to make healthy choices and how sensitive health information of eligible individuals is properly safeguarded.

“NCQA’s Wellness & Health Promotion Accreditation requires organizations to demonstrate their compliance with well-defined standards and quality measures," said Margaret E. O’Kane, NCQA President. “The NCQA seal will provide employers and consumers with the information they need to choose the best program in their markets.”

Priority Health is an industry leader in keeping members healthy by preventing illness, managing chronic conditions and ultimately reducing costs. The company's approach has a proven record of results, including:

  • Priority Health is among the best health plans nationally for ensuring patients receive screenings for cervical (86% versus 77%), colorectal (77% versus 62%) and breast cancer (83% versus 74%).
  • Priority Health has lower hospital readmission rates, at 6.94% compared to the 18.6% readmission rate for traditional Medicare, putting the health plan amongst the top health plans performers for the Medicare population nationwide.
  • Priority Health's chronic condition programs helped to avoid an average of $423 a year in health care costs for every person participating.

About NCQA:

NCQA is a private, non-profit organization dedicated to improving health care quality. NCQA accredits and certifies a wide range of health care organizations. It also recognizes clinicians and practices in key areas of performance. NCQA is committed to providing health care quality information for consumers, purchasers, health care providers and researchers.

About Priority Health:

Priority Health is an award-winning health plan nationally recognized for creating innovative solutions that impact health care costs while maximizing customer experience. It offers a broad portfolio of products for employer groups, individuals and Medicare and Medicaid. As a nonprofit company, Priority Health serves more than 600,000 people and continues to be ranked among America’s best health plans by the National Committee for Quality Assurance.


Priority Health
Amy Miller
616 4648571 or 800 942-0954

KEYWORDS:   United States  North America  Michigan

INDUSTRY KEYWORDS:   Health  Hospitals  Other Health