Insurance brokers evolve under health reform

Brokers will increase their role as health insurance advisers in the post-reform market as they help both businesses and individuals, PropertyCasualty360 reported. The complexity of healthcare will affect the broker community, requiring brokers to understand the differences among plans and explain those differences to consumers. "Most people aren't accustomed to spending time analyzing different insurance plans--they just pick one their employer has put together," Kathy McCarthy, director of health insurance for Oracle told PropertyCasualty360. The need for data analytics also presents another complexity challenge for insurers and brokers. Delivering high-quality, low-cost care calls for making care quality assessments part of the claim-paying process, for example. Article

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