Pfizer, Sermo, Epocrates track ADEs on mobile devices; ICUcare puts telemed in retail clinics;

> Pfizer is partnering with Sermo, Epocrates and Boston's Brigham & Women's Hospital to track adverse drug events on mobile devices. FiercePharma

> Telemedicine vendor ICUcare has introduced a telemedicine terminal with embedded EMR for retail clinics. Press release

> PayFlex Systems, Omaha, Neb., has launched a platform to provide HSA and FSA customers with mobile access to their accounts. Press release

> Global food conglomerate Nestle is teaming up with an Australian university to embed food allergy information into bar codes and to develop an iPhone app that can read such bar codes. Blog item

And Finally... Be careful who you text. Article