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Providers
Hospitals
Practices
Retail
Health Tech
AI and Machine Learning
Digital Health
Telehealth
Payers
Regulatory
Finance
Special Reports
Fierce 50
Special Report
Awards Gala
Resources
Webinars
Fierce Events
Industry Events
Podcasts
Survey
Whitepapers
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Subscribe
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David G. Duvall
Providers
Novant Health rebranding strategy targets consumer groups
Novant Health, a multistate health system, kicked off a rebranding campaign as part of its strategic plan and has thus far found success, especially in areas where new analytics or social media technologies were a key part of the approach.
Paige Minemyer
Apr 6, 2017 11:50am