Health Dialog’s Decision Aids Recognized for Excellence, Clarity and Design

Industry Leading Patient Support Tools Honored by ClearMark and AVA Awards

Health Dialog’s Decision Aids Recognized for Excellence, Clarity and Design

Health DialogLiz Horgan, 617-406-5268

announced today that its Shared Decision Making® patient support tools were recognized by the Center for Plain Language with a ClearMark Award, and by the Association of Marketing and Communication Professionals (AMCP) with an AVA Award. The company received its ClearMark Award during a ceremony last night in Washington D.C., and was recognized by the AMCP earlier this year.

Health Dialog’s decision aid ‘Help for Anxiety: Treatments That Work’ received a ClearMark Merit Award for its clarity in communication, as well as a gold AVA Award in the medical video category. The AMCP also recognized the web videos ‘Help for Long-term Sleep Problems,’ and ‘Should You Have An X-ray, CT Scan, or MRI?’ with platinum and gold AVA Awards, respectively, both in the medical web video category.

“It is critical that patients have reliable and clear sources of information about their complex health care decisions,” said David Veroff, Senior Vice President of Innovation at Health Dialog. “We use the best available medical evidence and use straightforward language in our decision aids to ensure that patients can confidently participate in their health and healthcare decisions. We are thrilled and honored that our Shared Decision Making products were recognized by both of these organizations.”

Health Dialog’s award-winning suite of patient decision aids cover a broad range of topics and are available online and in DVD/booklet format. The company’s decision aids are currently available to more than 13 million individuals and are distributed as part of Health Dialog’s Total Population Health Management programs, which include analytics to find the right people in a population, engagement tools and techniques to catch their attention, and expert health coaches to empower their choices and change their behavior.

The ClearMark Awards honor the best in clear communication and plain language, celebrating documents and Web sites from government, non-profits, and private companies that succeed in communicating clearly. The AVA Awards, administered and judged by the AMCP, is an international competition that recognizes outstanding work by creative professionals involved in the concept, direction, design and production of media that is part of the evolution of digital communication.

Health Dialog Services Corporation is a leading provider of healthcare analytics and decision support. The firm is a private, wholly-owned subsidiary of Bupa, a global provider of healthcare services. Health Dialog helps health plans, employers and physician groups improve healthcare quality while reducing overall costs. Company offerings include health coaching for medical decisions, chronic conditions, and wellness; population analytic solutions; and consulting services. Health Dialog helps individuals participate in their own healthcare decisions, develop more effective relationships with their physicians, and live longer, healthier, happier lives. For more information, visit .

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