FAIR Health President to Address the National Association of Dental Plans at CONVERGE 2013 Conference

Robin Gelburd to Discuss the Importance of Consumer Engagement and Cost Transparency in the Dental Marketplace

FAIR Health President to Address the National Association of Dental Plans at CONVERGE 2013 Conference

FAIR Health, Inc.Ashley Smyth, 212-370-0704orBliss Integrated Communication for FAIR Health, Inc.Nicole Lutz, 212-584-5478

FAIR Health, the leading independent data company that serves the healthcare system through data tools and education, is pleased to announce that its President, Robin Gelburd, has been selected to address members of the (NADP) on September 10, 2013 during the association’s annual CONVERGE conference. brings together leaders in the dental benefits space and provides the opportunity to exchange ideas about new and engaging industry innovations.

In her presentation, Ms. Gelburd will explore the growing need for consumer engagement and cost transparency in the dental marketplace. She also will discuss successful strategies for empowering consumers to become more active participants in their dental care and how approaches that integrate robust data tools and clear education promote the clarity that consumers need to make educated decisions when selecting plans, navigating benefits and making other key decisions.

Ms. Gelburd will further highlight the utility and key insights that dental claims data can provide for strategic decision-making. Using sample analytics derived from FAIR Health’s proprietary database of dental claims, Ms. Gelburd will explain how analyses of billing and utilization patterns can support a variety of business needs that include evaluating benefit design, reviewing network adequacy, understanding regional cost disparities and comparing the use of treatment modalities in specific geographic areas.

FAIR Health oversees the most comprehensive private healthcare claims database in the United States, which currently includes more than 17 billion billed claims for dental and medical procedures performed since 2002. Healthcare cost data are available for approximately 500 geographic regions nationwide. The FAIR Health database powers an award-winning free consumer website at and in Spanish at , as well as a companion mobile app. These resources provide decision-support tools that enable consumers to estimate and plan their dental and medical expenditures. The FAIR Health claims database also powers internal management dashboards and other custom analytics being used by plan managers, administrators and other benefits-related personnel to support advocacy on behalf of plan members.

FAIR Health is a national independent, not-for-profit corporation whose mission is to bring transparency to healthcare costs and health insurance information through comprehensive data products, consumer resources and support of health services research. FAIR Health uses its database of billions of billed medical and dental services to power an award-winning free website () that enables consumers to estimate and plan their medical and dental expenditures. The website also offers clear, unbiased educational articles and videos about the healthcare insurance reimbursement system. In addition to its consumer offerings, FAIR Health licenses data products to businesses, governmental agencies, healthcare providers and researchers. With its professional staff of experts in healthcare, statistics, technology and communications, FAIR Health strives to offer accurate, consistent and timely information to all stakeholders in the healthcare system. FAIR Health also offers educational material about healthcare costs and insurance in Spanish at as well as mobile versions of its cost lookup tools through Apple’s and, for Android devices, .

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