Silverlink Communications to Present at the Care Continuum Alliance Forum 10

Silverlink and Esteemed Colleagues Discuss How Personalized Communications Can Significantly Improve Health Engagement

WASHINGTON--(BUSINESS WIRE)-- Silverlink Communications® Inc., the leader in healthcare consumer communications, is scheduled to present at four sessions this week at the Forum 10, one of the healthcare industry’s most influential conferences in wellness, prevention and chronic care management. The Forum 10 takes place October 13th through 15th in Washington, D.C. Silverlink will co-present with leading innovators in healthcare to address how to effectively engage healthcare consumers to measurably improve health outcomes and lower healthcare costs.

The sessions will specifically cover how personalized communications can increase preventive screening rates, improve adherence to medication, address diabetes gaps in care, and leverage incentives to meaningfully drive behaviors.

“Communications is the foundation of good health,” said Dr. Jan Berger, Chief Medical Officer at Silverlink. “Effective conversations about our health have to be as natural as putting on a seatbelt. In order for our country to address our healthcare challenges, we have to find successful ways to engage all the stakeholders in the healthcare equation.”

“Consumer behaviors drive the majority of U.S. healthcare costs and consumer engagement is critical to reducing those costs,” added Stan Nowak, CEO at Silverlink. “Technology-enabled population health programs drive patient engagement, motivate behavior change, and generate new knowledge. We’re honored to be working with some of the most innovative minds in healthcare and sharing the outcomes of our work together.”

Forum 10 Session Details:

October 13, 2010, 1:00 – 2:00 p.m.
Aligning Employee, Employer & Provider Research to Maximize Value-Based Benefits
Jan Berger, MD, MJ, Chief Medical Officer, Silverlink Communications
Cheryl Larson, Vice President, Midwest Business Group on Health (MBGH)

October 13, 2010, 2:15 – 3:15 p.m.
Improving Statin Adherence through Interactive Voice Technology & Barrier-Breaking Communications
Ananda Nimalasuriya, MD, Chief of Endocrinology & Complete Care, Kaiser Riverside
George Van Antwerp, MBA, General Manager, Pharmacy Solutions, Silverlink Communications

October 14, 2010, 12:30 – 1:30 p.m.
Addressing Colorectal Screening Disparities in Ethnic Populations
R. Reid Kiser, MS, National Director, Clinical Excellence Special Projects and Reporting, UnitedHealthcare
Jack Newsom, MBA, MS, ScD, Vice President, Analytics, Silverlink Communications

October 14, 2010, 3:00 – 4:00 p.m.
Addressing an Epidemic – Improving Diabetes Care with Personalized Communications
Jan Berger, MD, MJ, Chief Medical Officer, Silverlink Communications
William Shrank, MD, MSHS, Instructor, Harvard Medical School and Associate
Physician, Division of Pharmacoepidemiology and Pharmacoeconomics, Brigham and Women’s Hospital

For more information on the Forum 10 and to download presentations, please visit:

About the Care Continuum Alliance

The Care Continuum Alliance (CCA) aligns all stakeholders providing services along the care continuum toward the goal of population health improvement. These care continuum services include strategies such as health and wellness promotion, care management and care coordination. The CCA promotes the role of population health improvement in raising the quality of care, improving health outcomes and reducing preventable health care costs for the well and those at risk of or with chronic conditions. Activities in support of these efforts include advocacy, research and the promotion of best practices in care management.

The Care Continuum Alliance represents more than 200 corporate and individual stakeholders--including wellness, disease and care management organizations, pharmaceutical manufacturers and benefits managers, health information technology innovators, biotechnology innovators, employers, physicians, nurses and other health care professionals, and researchers and academicians. Visit the Care Continuum Alliance online at

About Silverlink

Silverlink knows the healthcare consumer – and we know every point of contact offers a chance to impact their behavior.

Our solutions are trusted by 80 of the nation’s largest and most influential health plans, pharmacy benefit managers, and population health companies to build stronger relationships with consumers and dramatically lower costs.

Silverlink’s unique approach combines real-time consumer interactions, behavioral insights and process innovation to unlock the value that consumers represent in healthcare’s complex cost equation. To learn more about what makes Silverlink the leader in healthcare consumer communications, please visit, email [email protected], or call 1.781.425.5700.

Silverlink is a registered trademark of Silverlink Communications Inc. All other brand and product names contained in this release may be trademarks or registered trademarks of their respective holders.


Susan Frankle, 781-425-5719
Senior Director, Corporate Communications
[email protected]

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