New Vook Connects Fitness Lovers to Celebrity Pilates Instructor

Vook and NYC Studio Owner Alycea Ungaro bring the experience of a Pilates class to iPad

NEW YORK, Oct. 5 /PRNewswire/ -- Alycea Ungaro, P.T., author and celebrity Pilates instructor whose clients have included Madonna, Christy Turlington, Sarah Michelle Gellar and Uma Thurman, has teamed up with Vook, a leading digital publisher, to transform her top-selling title - the 15 Minute Everyday Pilates Series – into a mixed-media reading experience.  The Vook's unique hybrid format seamlessly combines Ungaro's text with video demonstrations – creating one of the first-ever portable Pilates practices for iPhone and iPad. 

The Everyday Pilates Vooks recreate the experience of Ungaro's exclusive classes by blending text from her book with clear, beautiful videos demonstrating each exercise and narrating precise instructions. In several of the videos, the celebrity Pilates instructor guides the reader through the core principles of each exercise just as she does for clients at her renowned New York City studio.

"Vook is the perfect tool for the exercise lover," said Alycea Ungaro. "It marries fitness instruction with cutting edge technology. I'm thrilled to be able to reach millions of people and bring my book to life with the visual benefits of video."

There are four Vooks in the series: Everyday Pilates Day-by-Day, From the Top Down, From the Bottom Up, and Up, Up and Away.

"Vook is the perfect experience for fitness lovers who want to connect with great teachers but cannot make it into the studio," said Brad Inman, CEO and founder of Vook.

A Vook is a digital mixed-media form that unites words, video, pictures and interactivity into a single, integrated experience. Vooks are available as a unique mobile application for the iPad, iPhone and iPod Touch through the Apple iTunes App Store, as well as in the iBookstore.

All of Alycea Ungaro's Pilates Vooks are available now for $4.99 on iPad, iPhone and iPod Touch in Apple's iTunes and iBookstores stores and at www.vook.com.  

About Vook

Vook is the leading mixed-media digital producer that lights up the world's content and connects people around stories and ideas they love. A Vook unites words, videos, pictures and interactivity into new media experiences that allow users to engage with content the way they want. Vook publishes titles in a variety of genres, including lifestyle, business, entertainment, cooking, fiction and sports, working with authors such as Seth Godin, Deepak Chopra, Anne Rice, Gary Vaynerchuk, Slash of Guns N' Roses and Karen Armstrong.

About Alycea Ungaro

Alycea Ungaro, P.T., is one of the most recognized and influential Pilates teachers today. Owner of Real Pilates, the largest studio dedicated exclusively to the Pilates Method in New York City, she is the author of several best-selling Pilates titles including, 15-Minute Everyday Pilates, Portable Pilates™, Pilates: Body in Motion and The Pilates Promise.

SOURCE Vook

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