Mayo Clinic Announces The Mayo Clinic Diet Fan Page on Facebook

Page will help create a community for those who are using The Mayo Clinic Diet

ROCHESTER, Minn.--(BUSINESS WIRE)-- Mayo Clinic today announced the launch of The Mayo Clinic Diet fan page on Facebook. The Mayo Clinic Diet was published in January 2010, and soon thereafter, debuted at No. 1 on The New York Times Best Sellers list.

The new Facebook page is one way for dieters using The Mayo Clinic Diet to connect and share their experiences and encouragement with each other. In addition, Mayo Clinic will regularly post tips and information from The Mayo Clinic Diet, healthy recipes, video clips of diet success stories and other news items related to weight loss and obesity. Become a fan of The Mayo Clinic Diet at http://www.facebook.com/The.Mayo.Clinic.Diet.

The Mayo Clinic Diet is the first and only diet developed by Mayo Clinic in its more than 100-year history. The Mayo Clinic Diet is designed to help you lose 6 to 10 pounds in just 14 days and is intended to be the last diet you will ever need.

Divided into two easy phases -- Lose It! and Live It! -- The Mayo Clinic Diet helps you take the weight off, and keep it off. For the first two weeks (the Lose It! phase), you’ll add five habits, break five habits and work on five bonus habits. That’s it. No food scales or calorie counters required.

After the weight-loss jump-start, the Live It! phase helps you maintain the healthy habits to change your outlook on food.

For years, the principles of The Mayo Clinic Diet have been used by doctors at Mayo Clinic with their patients. Now, for the first time, this diet is available in book form for the general public.

“Many patients I see have tried several diets in an attempt to lose weight, yet the weight keeps coming back,” comments Donald Hensrud, M.D., a Mayo Clinic specialist in preventive and internal medicine, and medical editor-in-chief of the book. “With The Mayo Clinic Diet, our goal is to help people eat well, lose weight and enjoy life.”

The Mayo Clinic Diet ($25.99 U.S./hardcover) and The Mayo Clinic Diet Journal ($14.99 U.S./plastic comb binding), both published by Good Books, are available in stores everywhere and online at http://www.bookstore.mayoclinic.com.

Mayo Clinic has previously established a presence on several popular social media sites, including Facebook, YouTube and Twitter, and provides other social media venues such as a news blog, podcasts and consumer health blogs through two Mayo Clinic Web sites, www.mayoclinic.org and www.MayoClinic.com.

About Mayo Clinic

For more than 100 years, millions of people from all walks of life have found answers at Mayo Clinic. These patients tell us they leave Mayo Clinic with peace of mind knowing they received care from the world's leading experts. Mayo Clinic is the first and largest integrated, not-for-profit group practice in the world. At Mayo Clinic, a team of specialists is assembled to take the time to listen, understand and care for patients' health issues and concerns. These teams draw from more than 3,700 physicians and scientists and 50,100 allied staff that work at Mayo Clinic’s campuses in Minnesota, Florida, and Arizona; and community-based providers in more than 70 locations in southern Minnesota, western Wisconsin and northeast Iowa. These locations treat more than half a million people each year. To best serve patients, Mayo Clinic works with many insurance companies, does not require a physician referral in most cases and is an in-network provider for millions of people. To obtain the latest news releases from Mayo Clinic, go to www.mayoclinic.org/news. For information about research and education, visit www.mayo.edu. MayoClinic.com (www.mayoclinic.com) is available as a resource for your general health information.



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Ginger Plumbo
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