Marketing Executives Finding Value in Best Practice Database

CHAPEL HILL, N.C., May 1 /PRNewswire/ -- Marketing leaders are increasingly finding value in the research products and services offered by Best Practices, LLC and in particular the use of the on-demand benchmark repository known as the Best Practice Database.(www.BestPracticeDatabase.com)

Although documents from the database may be accessed and downloaded individually, many marketing leaders have come to find outstanding value in membership to the database. The Best Practice Database not only provides full access to all content as needed, but also includes services such as new research alerts, invitations to participate in topical new studies and ongoing advisory services to address research needs.

A brief example of some of the recent high-value marketing content found in the Best Practice Database may be accessed via the following link: www.best-in-class.com/dr300.htm. These reports contain executive insights and key benchmarks into marketing management, marketing activities, and marketing strategy from top companies such as Bayer, Eli Lilly, Fidelity Investments, GlaxoSmithKline, Hewlett-Packard, IBM, Merck, Novartis and Sanofi-Aventis with complimentary excerpts from such studies as: "Marketing: Staffing and Resource Metrics," "U.S. Pharmaceutical Sales & Marketing Operations: Staffing and Efficiency Metrics," "Building Pharmaceutical Blockbusters in a Crowded Market," and "Designing Effective Pharmaceutical Brand Teams: Structure, Governance, Performance and Operations."

For more information on the Best Practice Database, contact Jeff Zimmer at [email protected] or (919) 767-9180. Interested parties may sign-up for a customized tour of the database via the following URL: http://www3.best-in-class.com/dw212.htm.

ABOUT BEST PRACTICES, LLC

Best Practices, LLC, conducts work based on the simple yet profound principle that organizations can chart a course to superior economic performance by studying the best business practices, operating tactics and winning strategies of world-class companies. For more than 15 years, our highly credentialed research staff has conducted primary research exclusively for our Fortune 500 client base.

SOURCE Best Practices, LLC

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