Every Doctor in America Now Accessible to Consumers Online

Vitals has Assembled more than 870,000 Reviews and Profiles for Primary Care Physicians, Specialists and Dentists

NEW YORK, Oct. 23, 2012 /PRNewswire/ -- Vitals today announced that it has made every doctor in America accessible to consumers online through its marquee destination, Vitals.com. As the largest online physician information and ratings resource, the company is the first patient review site to reach this important milestone and better serve more than 11 million visitors each month making more informed choices about their health care.

"By cataloguing every doctor in America, we are making health care choices easier for consumers," said Mitch Rothschild, chief executive officer of Vitals. "Years of effort, technology and vision are now paying off for patients who now have more control over their health care decisions."

Since the first physician listing was added to Vitals in 2008, the site has doubled revenues and consumer traffic every year. Recently, Vitals was named one of America's 50 fastest growing companies by Inc. Magazine.

According to the Centers for Disease Control and Prevention, almost half of all U.S. adults use online resources to look up health information. Given this sea change in how patients now search for health care advice, physicians know that their active presence on Vitals is necessary for the reputation and growth of their practices.

"More than 11 million visitors rely on Vitals every month," said Rothschild. "We expect that number to grow significantly as 30 million new patients are added to the health care system under the Affordable Care Act. As many of these patients will need help navigating the system for the first time, we will be in a unique position to help guide their critical decisions about care."

Patients can search Vitals by a variety of criteria, including geographic location, specialties, insurance and other preferences to pinpoint which of the 870,000 doctors in America is right for them. Each MD and DO profiled on Vitals has been qualified through a state medical board or the National Provider Identification Registry.

In order to keep up with increasing demand and information, Vitals also recently re-launched its website, which features a new homepage experience and a clean design built to give users a simpler way to navigate the site and access the most relevant information available to them as they search, compare and review doctors. To see the site in action and search doctors, visit www.vitals.com.

About Vitals
Vitals empowers consumers with the tools and services they need to take charge of their health. Vitals is the only website dedicated to helping patients find doctors that meet their needs, request appointments and prepare for their visit. Used by over 11 million visitors each month, Vitals makes it easy for patients to find and connect with quality medical care. Visit Vitals on Facebook or connect with Vitals on Twitter.