Insurers join forces in health record initiative

A coalition of health plans led by Blue Cross and Blue Shield Association and America's Health Insurance Plans said it is launching a pilot program that will offer personal health records to consumers. The move appears likely to satisfy critics within the industry who have called for insurers to do more to encourage IT adoption. Privacy advocates, however, may be displeased by the implications of allowing insurers to share data on patient medical histories.

- read this article from Modern Healthcare