Vermont Blues educating consumers about exchange

Blue Cross Blue Shield of Vermont is taking steps to ensure consumers are knowledgeable of and educated about the reform law's health insurance exchanges. Most recently, the state's largest insurer opened a new phone line staffed by specially trained employees to help consumers transitioning to the state-run marketplace, Vermont Health Connect. "Our company recognizes that these changes can be frustrating and confusing," Blue Cross CEO Don George said in a statement. "That is why we are absolutely committed to providing the resources and information to help Vermonters through these changes." Blue Cross also has hosted more than 35 community meetings throughout the state to help educate more than 1,600 small businesses. It still plans to hold webinars and enrollment meetings, as well as offer one-on-one support at its retail store opening in the next few weeks. Statement