Joppel 3.0 Launches to Help Seniors Simplify Health Plan Decisions

New Generation of Innovative Search Engine Will Assist Millions of Medicare Beneficiaries During Annual Enrollment Period and Throughout the Year

ORANGE, Calif.--(BUSINESS WIRE)-- As 46 million seniors nationwide rush to make their health insurance selections by the December 7 annual enrollment period (AEP) deadline, a new online resource has emerged that helps make these decisions easier and more information based.

The new Joppel 3.0 website ( has been expressly designed to help consumers and brokers easily evaluate, compare and enroll in private insurance plans participating in the nation’s Medicare program. The site is the latest generation of a website launched in 2008 and is based on years of study as to how people navigate through a website and access information most important to them.

“This new site puts control squarely in the hands of the users by giving them access to powerful information they can manipulate quickly and easily to get down to what’s most important to them,” said Vice President Gregg Ratkovic. “We’ve taken all of the data we’ve collected and all of the experience we’ve gained over the years and compiled it into a very user-friendly tool that gives people control and flexibility.”

Through Joppel, seniors and others on Medicare can view all of their options side by side and go through a simple needs assessment that narrows down hundreds of plans through criteria that are specific to them – such as what medications are covered, cost of co-payment and plan premiums. “With that information in hand, Joppel lets seniors know which health plans in their zip code fulfill their criteria,” says Ratkovic. “And that makes it easier to make an informed, intelligent decision.”

This year, for the first time, the annual enrollment period for Medicare recipients was moved to October 15 – December 7, making Joppel a particularly valuable tool during this crunch period. But as Joppel Vice President Kyal Moody points out, “The value that Joppel brings is needed throughout the year as a support and decision-making tool for seniors and their caregivers as well as for health insurance brokers.”

While the annual enrollment period for most ends on December 7, individuals who have seen a significant change in their health plan may have until December 31 to make their replacement selections. Medi-Medi members (Medicaid and Medicare) qualify for a special election period that continues all year long. “And perhaps most significant are those Americans “aging in” to the Medicare market – one every eight seconds, says Moody. “They have a seven-month window surrounding their 65th birthday to make their initial coverage selection. For all of these people, Joppel is available 24/7/365.”

Complementing Joppel’s online technologies is a live, telephonic customer sales and support team that helps seniors walk through the entire process. “We appreciate what a personal and important decision this is for seniors,” says Moody. “Our well-trained and compassionate sales and support team will help take the confusion out of the process and help seniors or anyone on Medicare select the plan that’s right for them.”

Joppel is a division of HealthCompare, an online resource expressly designed to help consumers and brokers easily shop and select the right coverage from hundreds of commercial and Medicare health plans available nationwide. It is part of The Word & Brown Companies, the nation’s recognized leader in developing and offering innovative technology, health benefit plan models, and sophisticated employee benefits services. In addition to HealthCompare and Joppel, The Word & Brown Companies include CHOICE Administrators®, the nation’s only private health insurance exchange; CONEXIS, the nation’s oldest and most trusted employee benefits administrator, providing COBRA, FSA, HRA, commuter benefits administration and direct bill services; and Quotit® Corporation, the leading Internet application service provider for the health insurance and employee benefits industry.


For Joppel
Ross Goldberg, 818-597-8453, x-1
[email protected]

KEYWORDS:   United States  North America  California

INDUSTRY KEYWORDS:   Seniors  Technology  Internet  Health  Professional Services  Insurance  Consumer  General Health  Managed Care