Health Dialog Wins AVA Award for HD Care CompassTM Tool

Web & Mobile Site Provides Expert Information to Help Patients Prepare for Surgeries and Tests

BOSTON--(BUSINESS WIRE)-- Health Dialog today announced that its newest decision support tool, the HD Care Compass™ web and mobile site, was recognized with a Gold AVA Award (Audio Visual Award) in the website/medical category. This award is the latest in a long line of recognitions for Health Dialog as the leader in Shared Decision Making, with the company’s industry-leading healthcare decision support aids having garnered more than 60 awards in the last two years alone. The AVA Awards is an international competition that recognizes outstanding work by creative professionals involved in the concept, direction, design, and production of media that is part of the evolution of digital communication.

The HD Care Compass™ tool provides information and support for patients who are facing an upcoming surgery or medical test, including what to expect before, during, and after the procedure. Developed by an editorial team of doctors and nurses, the site currently contains information for seven different procedures selected for high prevalence, including cardiac catheterization, gall bladder surgery, knee replacement, hip replacement, colonoscopy, surgical breast biopsy, and needle breast biopsy.

“Preparing for and undergoing a surgery or medical procedure can cause anxiety for any patient, especially when they don’t know what to expect,” said Peter Goldbach, MD, Chief Medical Officer, Health Dialog. “This recognition confirms that our tools are easy-to-follow, patient-friendly, and well-designed, all critically important elements of making sure a patient-support tool is well received. Such a tool must have both the medical content as well as the usability to ensure that individuals can become more informed, active participants in their own health and care.”

The 2011 AVA Award winners, announced in January 2012, were selected from more than 1,700 entries, of which only 14% received gold awards. The AVA Awards is administered and judged by the Association of Marketing and Communication Professionals (AMCP).

Since its launch in the fall of 2011, the HD Care Compass™ site has received more than 75,000 pages views of practical, easy-to-use information about surgeries and procedures. To access Health Dialog’s HD Care Compass™ tool from a laptop or mobile device, please visit http://www.hdcarecompass.com.

About Health Dialog:

Health Dialog Services Corporation is a leading provider of healthcare analytics and decision support. The firm is a private, wholly-owned subsidiary of Bupa, a global provider of healthcare services. Health Dialog helps healthcare payors improve healthcare quality while reducing overall costs. Company offerings include health coaching for medical decisions, chronic conditions, and wellness; population analytic solutions; and consulting services. Health Dialog helps individuals participate in their own healthcare decisions, develop more effective relationships with their physicians, and live healthier, happier lives. For more information, visit www.healthdialog.com.



CONTACT:

Health Dialog
Kiran Ganda, 617-406-5239
[email protected]

KEYWORDS:   United States  North America  Massachusetts

INDUSTRY KEYWORDS:   Surgery  Technology  Internet  Health  Mobile/Wireless  Other Health  General Health  Managed Care

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