Get Covered Illinois seeking marketing help; eHealth earnings miss mark;

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> Get Covered Illinois, the state insurance exchange, is spending $150,000 on co-branded marketing with 13 insurance agents in an effort to boost enrollment, according to Kaiser Health News. Article

> Private health insurance exchange vendor eHealth reported that earnings and revenue for the 2014 fiscal year will be below expectations, according to USA Today. The firm said a shorter window for Affordable Care Act enrollment hurt the bottom line. Article

> The rise of private exchanges will actually benefit insurance brokers, Employee Benefit Adviser reported. Without them, employers would have to connect directly to the exchanges. That's not an easy process. Article

Health IT News

> A majority of healthcare executives foresee a return on investment in population health management programs within three to four years, according to a survey by KPMG. Article

Health Finance News

> A push is on among both hospital executives and lawmakers to expand Medicaid eligibility in Kansas and Wyoming, two mostly rural and extremely conservative states. Article

And finally ... Gronk spike. Ball deflate. Whoops LOL. Article