Duffey Petrosky Wins Blue Cross Blue Shield of Michigan Supplier Diversity Award

FARMINGTON HILLS, Mich., Feb. 25, 2011 /PRNewswire/ -- Duffey Petrosky is the recipient of the 2010 Blue Cross Blue Shield Diversity Champion Award.

The award, which is presented each year to a Tier One BCBSM supplier, was given to the agency for its overall commitment to encourage diversity and inclusion in all of its marketing strategies, communications and expenditures.

"We are honored to receive this award from our client," said Mark Petrosky, CEO and Partner, Duffey Petrosky. "To be recognized in this way is a wonderful achievement for our agency. We believe in and fully support Blue Cross' commitment to this initiative and the positive impact it has on our state."

The award was presented to the agency at the Sixth Annual Supplier Diversity Awards on February 8, 2011. The yearly event highlights accomplishments of the healthcare provider's suppliers, procurement staff and business units.

Blue Cross Blue Shield of Michigan is committed to provide equal opportunities to diverse suppliers and has been honored for its efforts with such accolades as winning the Michigan Minority Business Development Council's prestigious Corporation of the Year Award, Health Care Sector three years in a row.

About Duffey Petrosky

Duffey Petrosky is an award-winning, Michigan-based, full-service marketing communications agency where the definition of success is finding and implementing the right answer for clients. For the past 14 years, Duffey Petrosky has grown by attracting top-tier talent in every discipline (achieving an impressive 20% overall growth in 2010 alone).  The agency has been listed on Inc. Magazine's Inc. 5000 for 2009 and 2010 and was recently named one of the best places to work by both Ad Age and The Detroit Free Press. For more information visit www.duffeypetrosky.com

SOURCE Duffey Petrosky