Boomers want insurance for aging parents; Job-seekers clamor for exchange call center positions;

News From Around the Web

> As the "sandwich generation" of boomers taking care of both children and aging parents grows, employers may be under more pressure to extend health insurance to employees' parents, Fox Business reports. About one in seven middle-aged adults is financially supporting both an aging parent and a child, according to the Pew Research Center. Article

> A job fair to hire 75 call center employees for HealthSourceRI, Rhode Island's new health insurance exchange, drew a standing-room-only crowd for jobs that will start at $12.70 an hour plus health benefits, according to the Providence Journal. About 100 people made it into the job fair, and another 100 left resumes. Article

> About 50 city employees in Portland, Ore., identified as high-risk for incurring high medical bills have enrolled in a program from their health insurer, Moda Health, eliminating copays and deductibles in exchange for working with coaches to help them make lifestyle changes, the Oregonian reports.  Article

> Pennsylvania Gov. Tom Corbett called for UPMC and Highmark to stop attacking one another in television ads and confusing customers, the Pittsburgh Tribune-Review reports. The bitter competitors have been embroiled in legal battles over the current and previous ad campaigns. Article

Medical Imaging News

> Whether for general radiography, ultrasound and capital imaging, PACS, or imaging IT hardware and middleware, radiology providers typically remain loyal to only a few select brands, according to new research published by Frost and Sullivan. Article

> The global market for ultrasound devices--valued at approximately $5.6 billion in 2011--is predicted to grow by 6.2 percent annually and reach $8.1 billion by 2017, according to a new report issued by MarketsandMarkets. Article

And Finally... This was probably not on his bucket list. Article