Why the mHealth battle will be won by Google, not Apple

When it come to mobile healthcare there are more than a few power players vying for dominance, chief among the vendors are Apple, Google and IBM. But the ultimate victor, according to Forbes contributor Dan Munro, will be Google for three specific reasons.

  • Google's Android OS is fast out pacing Apple's iOS and its newly-debuted iOS8 created to support its HealthKit platform by more than 2-to-1 and increased market share by more than 11 percent over the course of this last year, notes Munro.
  • Apple has clearly lined up and cemented some powerhouse healthcare partners in its HealthKit quest, the vendor has made its big software plays in direct-to-consumer apps and mHealth is more an enterprise strategy.
  • Cost matters. Android-based smartphones and devices are more economical and cheaper, according to Munro.

"As more consumers look to shed their long-term cellular contracts as expensive and complicated Android provides a significant advantage for the budget conscious," Munro writes. Article