What providers can learn from Facebook
Blogger Tony Chen of Hospital Impact recently spent some time exploring the exploding world of social networking online, most notably 20-something sensation Facebook, and says he's learned some important lessons about reaching emerging consumers in the interactive world. His key conclusion was that Facebook can teach healthcare IT managers a lot about designing consumer-facing apps (like telemedicine interfaces) that people will actually use. (He also thinks healthcare professionals should do more Web 2.0 networking of their own.) Blog