Presentation to Focus on Using Social Media and Gaming to Engage Consumers to Manage Personal Health
WASHINGTON--(BUSINESS WIRE)-- Today, at the NASHO 9th Annual Leadership Summit in Las Vegas, Nev., Dr. Henry DePhillips, President and COO of Audax Health, will present “Social Media: Tools to Engage Consumers Where They Already Are.” In his presentation, Dr. DePhillips will outline how to integrate social networking and gaming with healthcare to better engage consumers to actively participate in managing their own health.
In the last five years, social networking has exponentially grown to become the new standard in personal engagement. According to a Nielsen Social Media Report Americans spend 23 percent of their Internet time on social networking sites.
Through Careverge™, Audax Health will integrate social networking, community engagement and game mechanics with health-related activity and information to inspire and engage consumers to drive personal healthy change. Specifically, Careverge empowers consumers to play an active role in becoming healthier by helping them track fitness goals, research conditions, access health tools, connect with other people in a community environment, and receive recommendations from medical professionals all from a single website.
“Urging consumers to take a more active role in managing their health is the lynchpin to driving widespread change in the cost and impact of healthcare,” said Dr. Henry DePhillips, President and COO of Audax Health. “By combining social networking and gaming, tools that are pivotal in connecting and interacting among online users, with health information in a single online platform, we have developed a content-rich, instant and rewarding way to educate, motivate and engage consumers to manage their health.”
NASHO seeks to advance and evolve specialty healthcare delivery in the United States by fully integrating specialty health organizations into the healthcare reimbursement model. Dr. DePhillips’ presentation will take place at 3:45 p.m. PT in the Oriental Ballroom A at the Mandarin Oriental Hotel in Las Vegas. For more information on the NASHO 9th Annual Leadership Summit, please visit: http://www.nasho.org/NASHOEvents/tabid/64/Default.aspx.
About Audax Health
Founded in 2010, Audax Health believes that consumers can and should be active participants in managing their own health. Through its Careverge platform, Audax offers a personal health management platform that enables consumers to record fitness goals, research conditions, access health tools, and even communicate directly with other members and medical professionals. Careverge helps consumers connect the dots between their formal healthcare and their every day lifestyle decisions to improve their health and prevent future issues. For more information, please visit www.audaxhealth.com.
Marisa Hagerman, 202-756-7240
KEYWORDS: United States North America District of Columbia Nevada
INDUSTRY KEYWORDS: Other Consumer Entertainment Electronic Games Technology Data Management Networks Health Fitness & Nutrition Social Media Communications Online Consumer General Health