Spreemo and Dr. Herzog Team to Refine Objective Quality Metrics in Radiology
NEW YORK, Oct. 15, 2013 /PRNewswire/ -- Spreemo, a cloud-based healthcare marketplace for the $200 billion radiology industry, today announced that Dr. Richard Herzog, Director, Spinal Imaging at The Hospital for Special Surgery in New York, has joined Spreemo as Senior Medical Advisor. Dr. Herzog will help Spreemo develop and innovate quality-based metrics and predictive analytics that can inform decisions about the medical care patients receive.
"In today's healthcare industry, radiology is viewed as a commodity where the only factors to be considered are price and convenience," said Dr. Herzog, who is also the Chief of the Division of Teleradiology at the Hospital for Special Surgery. "This could not be farther from the truth as the training and specialization of the radiologists and the protocols and staffing in place, amongst other factors at the imaging facility, can have a dramatic impact on the quality of a radiology study and the trajectory of a patient's care and outcome."
Finding ways to objectively measure and differentiate among radiology providers, Dr. Herzog explains, will dramatically impact how patients and insurers view radiology as an aspect of their overall care.
"Over the past few decades, the commoditization of radiology has spiraled to the point where most patients know more about the quality of television they just purchased than they do about the doctor making life-altering healthcare decisions," said Ron Vianu, CEO and co-founder of Spreemo (learn more at www.spreemo.com). "By injecting quality back into the equation, informed healthcare decisions will lead to better care and, ultimately, lower costs over the long term."
"In looking at ways to refer patients based on quality measures, Spreemo is tackling one of the most important issues in the field of radiology, while learning important lessons that may translate to other fields of medicine as well," Dr. Herzog added.
Dr. Herzog is Professor of Radiology at Weill Cornell Medical College and Attending Radiologist at the Hospital for Special Surgery, which was ranked No. 1 in Orthopedics in 2013-2014 by U.S. News & World Report. The Consumer Research Council of America has recognized Dr. Herzog as one of America's top radiologists, and he has been a contributor to multiple Orthopedic texts and a speaker at the American Academy of Orthopaedic Surgeons and the North American Spine Society.
Spreemo is a cloud-based healthcare marketplace specializing in radiology services for the workers' compensation market. Spreemo offers quality-based metrics and predictive analytics that enable employers and insurers to provide the best treatment for injured employees, improving outcomes and lowering the total cost of care. To learn more, please visit www.spreemo.com.