Rural/Metro Finalizes Contract for 911 Services in Rochester, NY

SCOTTSDALE, Ariz., April 14 /PRNewswire-FirstCall/ -- Rural/Metro Corporation (Nasdaq: RURL) announced today that it has finalized its contract with the City of Rochester, New York, to continue as the City's exclusive provider of 911 ambulance services.

The contract was awarded by the Rochester City Council in November 2007 and began April 9, 2008. The contract includes a two-year initial term, followed by two one-year renewal terms, for a total possible length of four years. The Company estimates the contract will generate annual net revenue of approximately $15.0 million.

Rural/Metro has provided emergency and non-emergency ambulance services in the Rochester area since 1952, first as National Ambulance and then Rural/Metro Medical Services beginning in 1994. The Company's Rochester operation is nationally accredited by the Commission on Accreditation of Ambulance Services.

About Rural/Metro

Rural/Metro Corporation provides emergency and non-emergency ambulance services and private fire protection services in 23 states and approximately 400 communities throughout the United States. For more information, visit the company's web site at http://www.ruralmetro.com.

SAFE HARBOR PROVISIONS FOR FORWARD-LOOKING STATEMENTS

This press release contains forward-looking statements that involve risks and uncertainties that could cause actual results to differ materially. These risks and uncertainties include, among others, the company's ability to collect its accounts receivable, secure new contracts, retain existing contracts, and improve earnings and operating margins. Although Rural/Metro believes that the expectations reflected in such forward-looking statements are reasonable, it can give no assurance that such expectations will prove to have been correct.

Reference is made to a more complete discussion of forward-looking statements and applicable risks that may cause actual results to differ materially from those contemplated by such forward-looking statements ("Cautionary Statements") that include, among others, those identified under the captions "Forward-Looking Statements" and "Risk Factors" in the Company's annual report on Form 10-K for the fiscal year ended June 30, 2007, which is available free of charge on the website of the Securities and Exchange Commission (the "SEC") at http://www.sec.gov or on the Company's website at http://www.ruralmetro.com. All subsequent written and oral forward-looking statements (or statements that may be attributed to the Company) are expressly qualified by the Cautionary Statements. The Company's forward-looking statements are based on information available today, and it undertakes no obligation to update these statements, whether as a result of new information, future events or otherwise, except as required by the securities laws.

(RURL/G)

SOURCE Rural/Metro Corporation

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