New Trend for 2011: Physician-Developed Mobile Apps that Enhance Patient Connection

January 17, 2011

SAN JOSE, Calif., Jan. 17, 2011 /PRNewswire/ -- If you're a medical professional with a service that is in any way visual, Pixineers can help develop an app that will increase patient interest and loyalty. has become the leading app development company for cosmetic surgeons, the most popular feature being photo morphing to show real patient before-and-after photos. There have been more than 10,000 downloads of Pixineers iPhone apps. Android apps are coming soon.

Pixineers Founder and CEO Hisham Al-Shurafa said that his company has been contacted by physicians, optometrists and dentists all over the country asking for apps specifically for their markets and services. For example, an app for a dentist could help patients visualize whitening procedures on their own teeth and maintain the on-going patient relationship via appointment reminders and dental care tips. Just released is an app for a bariatric surgeon, "Thin Me," where patients can upload a photo and see what they would look like after obesity treatment surgery. Pixineers is now accepting requests from a limited number of dentists and optometrists to be the first to have an app in their market.

Physicians are finding that the apps are relatively inexpensive to develop and the cost is recouped quickly with the consultations generated and subsequent new patient business.

Pixineers apps include Dr. Philip Miller's Encyclopedia of Rhinoplasty and Cosmetic Plastic Surgery, the most comprehensive pocket encyclopedia of plastic surgery terms and before-and-after photos, along with visualization tools to help you really know what to expect from a procedure; Plastic Surgery Dr. 90210; Dr. Solomon's Facial Plastic Surgery app; and Dr. Nassif's Rhinoplasty and Cosmetic Surgery app from renowned Beverly Hills cosmetic surgeon Dr. Paul Nassif.

"Working with Hisham and his team at Pixineers has been a delight," said Dr. Miller, who is based in New York City. "Professional, efficient and prompt, the Pixineers team delivered as described and surpassed my expectations. It was a pleasure to work with them and I recommend them highly."

Developing the app is quick and affordable, according to Al-Shurafa. With Pixineers, doctors can develop iPhone apps at a fraction of the cost and can release an app in only two weeks, when it usually takes months.

"We are enabling medical professionals to develop their own apps in a very affordable way," Al-Shurafa said. "These apps are a new trend in patient marketing and education. Now all the doctor's information is easily accessible from the patient's cell phone."

The apps are definitely generating attention, and have in fact led to some positive publicity for many of the Pixineers doctors. Dr. Navin Singh, a Washington, D.C. plastic surgeon, had his app, ModYourBod, featured recently on the nationally syndicated show "The Doctors." The app was featured as one of the "health trends for 2011."

About Pixineers

Pixineers is a professional medical software and app development company that specializes in making it easy for medical practices to connect to patients via mobile apps. The company, based in Calgary, Canada and San Jose, has slashed the high development costs and times because of its platform and medical industry expertise.

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