BCBS of Tennessee offers MD cost, quality data to members

Following a rapidly growing trend, BlueCross BlueShield of Tennessee has launched an online database offering its members cost and quality information on its affiliated doctors. The database includes such cost information as what doctors bill for specific procedures within a certain specialty, as well as quality measures (for example, whether a physician has performed preventive screening tests, such as mammograms).

Originally, the health plan's intention to publish such information upset the plan's doctors, who haven't been too pleased at the way such data has been rolled out elsewhere in the country. To address their concerns, it made several changes to the data, including allowing doctors to add information from their own medical records to the profiles. (Right now the analyses are based strictly on claims data.) About 700 doctors have elected to take advantage of this option so far.

To learn more about this program:
- read this article from The Tennessean

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