$10M Disney gift heats up pediatric competition

A $10 million healthcare donation from Walt Disney World has thrown a regional struggle for dominance in pediatrics into high gear.  Orlando's Florida Hospital, the lucky recipient of the gift, will be going head to head with Orlando Regional Healthcare's children's hospital, Arnold Palmer Hospital for Children. It's also competing with The Nemours Foundation, which is building a new children's hospital in the region too. The three have engaged in varied political struggles over plans to build new capacity, including a battle over state permission to build the Nemours facility.

Florida Hospital, meanwhile, is building the Florida Children's Hospital, which will become the first hospital to bear the internationally-recognized Disney name. Florida Children's, a $40 million project, should be completed in 2009. However, Florida Hospital still needs $8 million in donations to complete the project.

To find out more about this market:
- read this Orlando Sentinel piece

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