social media news from FierceHealthcare
News
SPOTLIGHT: How to overcome objections to social media
If your organization is still on the fence about social media, you'll likely meet up with a few nervous naysayers who, understandably, have concerns. Hospital Impact guest contributor Nancy Cawley... Read more...
SPOTLIGHT: Must doctors participate in social media?
Just about every physician has heard something about the power of social media, but far fewer have actually jumped in and gotten involved in a social network or three. The thing is, should they?... Read more...
MGMA 2009: Social media plays larger role at '09 conference
Social media has gradually become more and more important to the healthcare world, spawning conferences of its own such as last week's Health 2.0 get-together in San Francisco. Though technologies... Read more...
Company offers healthcare, drug pricing via Twitter
Over the last few years, the idea that consumers will make better choices if they have pricing information has become something of a gospel. However, studies have suggested that when hospitals and... Read more...
White House seeks health reform input via social network LinkedIn
As we all know, politics and social media are becoming inextricably entwined. Legislators tweet their opinions daily on Twitter, candidates establish Facebook fan pages touting their positions, and... Read more...
Paul Levy - 9 People to Watch in Healthcare
Name: Paul Levy Location: Boston, Massachusetts Profession: President and CEO of Beth Israel Deaconess Medical Center Fast facts: Prior to becoming president and CEO of Beth Israel Deaconess in 2002,... Read more...
Patients connecting with physicians via social media
While some physicians may dread the idea, patients are increasingly eager to connect with them via social media. Increasingly, patients are seeing this as a way around the limitations of traditional... Read more...
SPOTLIGHT: Coping with objections to hospital social media use
Increasingly, hospital marketers are concluding that getting engaged in the social media world is important--but often, they face a boatload of resistance from their colleagues. The situation isn't... Read more...
