Tag:
hospital advertising
Latest Headlines
Latest Headlines
Hospitals boost ad spending to help patients choose care
Thirty acute care hospitals in Connecticut spent almost $30 million on advertising in fiscal year 2010, up 18 percent from the year before, according to data from the state's Office of Health Care
Teaching hospitals ramp up advertising to gain clinicians, patients
With medical centers spending 20 percent more on advertising in 2011, more hospitals are beefing up their marketing campaigns, especially academic medical centers--the newcomers to the national
Hospital ad spending creeping up
Nonprofit hospitals in Ohio spent 3 percent more on advertising and promotion in 2010 compared to the previous year. While the extra ad dollars may signal financial stability, that's still 30 percent
SPOTLIGHT: Ban on hospital advertising proposed
Some lawmakers in Vermont don't think that advertising is the best way for hospitals to spend their money, and are looking to ban the practice. State House Health Care Committee Chairman Steve Maier
