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Paid Research Reports
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- Impact of Pharmacogenomics on Public Healthcare Policy
- The Cardiovascular Disorders Market Outlook to 2012
- 2008 Trends to Watch: Pharmaceutical Technology
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FDA should regulate medical devicemakers' DTC advertising, advocates say
September 18, 2008 — 11:35am ET | By Anne Zieger
Recently, critics have made quite an uproar over the prevalence of direct-to-consumer advertising created by pharmaceutical companies, suggesting that such ads could be deceptive in their claims,... Read more...
Congress keeps heat on DTC advertising
July 18, 2008 — 12:30pm ET | By Anne Zieger
Direct-to-consumer pharmaceutical advertising is coming under more heavy fire from Congress, despite efforts by drugmakers to hold off regulation of one of their favorite marketing channels. This... Read more...
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