SPOTLIGHT: Credit cards in doctors' offices

Three in 10 office-based physicians still do not accept credit cards, according to a report from healthcare data-miner SK&A Information Services. "This information allows financial and merchant service firms to target doctors whose patients need payment options, and to acquire new credit card users," the company says. With fewer pharma reps making sales calls these days, physicians should have plenty of spare time to meet with bank sales people, right? Release

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